That’s why ‘stratagem’ is in the company’s name: Its very definition is strategy designed to prevail over a competitor.
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Our research, analysis and advice open people’s eyes to opportunities and disadvantages today and tomorrow. Our presentations and workshops train teams in strategic skillsets needed to better position themselves for the future, align them on the same right things; accelerate growth and margin.
Sadly, many executives don’t realize this. Even those that do can still find themselves at risk because colleagues are blind to the future: They don’t see the degree to which their competitive set is morphing, their marketing or brand strategy is out of date. No wonder they can’t adequately assess the essential challenges they must overcome to gain and sustain advantage.
It’s for many reasons, including all-too-common blind spots, the use of an ineffective approach they’ve inherited, being overwhelmed by all that’s changing in marketing. So they don’t know how to think about competitive strategy, how or where to find advantage; how to integrate and leverage it.
It’s executives – as a team –realizing their vulnerabilities, aligning on the same perspective of future; what strategy (and strategic planning) is--and isn’t. Then learning the integrative thinking skills able to address the wicked problems of today, the new marketing and branding best practices, how to strategically plan in a way right for the times. Providing this solution is our specialty: From decades of experience, we know how to open eyes, facilitate productive meetings, make learning and transformation a pleasure to even the smuggest egos.
Our clients testify to the value of our work for themselves and succession planning; training those who’ll have future responsibility for the organization or brand’s strategy, viability and profitable growth
”Marsha’s been a coach, mentor and thought partner to me; a provocateur of all things customer-driven, brand-centric and purpose-laden. She notes trends 3-5 years in advance and crafts strategy to not only prepare but excel. Her capacity to challenge while inspiring is fuel for helping leaders to accelerate, grow and create new markets. Regardless of your role in the C-Suite, Marsha’s perspective will refresh and challenge you to discover success and define what’s next.”
Real-life examples of way’s we’ve opened the eyes of those we’ve worked with; how we helped them realize essential challenges they need to overcome to achieve competitive advantage; counseled or trained them on how to find and leverage it.
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